SURF EXPO JANUARY 2017 | NOTES FROM THE ROAD
The January 2017 Surf Expo was a solid session of good vibes. The WRV EL JEFE model by Bob Yinger was nominated for the SIMA Performance Shortboard of the Year. SIMA is a program that strives to identify the surf industry’s most influential and innovative companies and recognize them for their efforts to advance and grow the industry.Entries are reviewed and voted on by a nominating panel of experts comprised of both surf industry manufacturers and retailers. The Performance Shortboard of the Year is awarded to the model that best caters to the competition-minded customer through exciting design, appeal, and/or innovation.
The El Jefe model nomination marks the first time an East Coast Board has ever been nominated.
WRV shaper Jordan Brazie won the live Surf Expo Shape Off sponsored by US Blanks. Some pretty heavy names in the industry went head to head, demonstrating their skills by replicating an iconic surfboard from a rough blank in about two hours on-site. Brazie is the youngest competitor to ever win.
Altogether it was a great way to kick off WRV's 50th year as quality board builders. Meanwhile, the verdict is still out for winner of the Best Beard at the WRV Booth...